What is a podcast you ask? It is simply an internet radio show. You can find them on iTunes, Blog Talk Radio or Stitcher to name a few.
In a busy world, podcasts are a great way to consume information or entertainment. I have several podcasts that I subscribe to on my phone and on my MP3 player (no, it’s not an iPod). I can listen at the gym, in the car or doing dishes. This way I can learn more than I can from reading because I can multitask.
I’m not alone in this. That’s one of the reasons why I think podcasting is an important marketing strategy for 2014. In fact, you can expect The Baby Boomer Entrepreneur podcast to appear early in the new year.
To aid me … I mean you … in learning how to podcast I have asked Anna Farmery to join me in a Google Plus Hangout on Air today at 12:30 eastern to talk about podcasting. Anna is a veteran podcaster and her Engaging Brand podcast is one of the ones I subscribe to. I’m going to ask Anna about the hows and whys of podcasting for business.
Please join us here to watch live or to watch the replay.
Here are some of the podcasts I listen to on a regular basis:
Ivan Misner’s BNI Podcast. As a member of BNI I find his training essential. But even if you’re not a BNI member you’ll find his networking tips valuable.
The Oh So Pinteresting podcast is how I’ve come to love Pinterest as a marketing tool.
I’ve just started listening to The Content Warrior podcast but it’s quickly jumped to the top of my “must listen” lists.
The Social Media Examiner podcast always has interesting guests and topics. In fact, that’s where I first learned about Cynthia Sanchez’s Oh So Pinteresting podcast.
Six Pixels of Separation is a much longer podcast – great for car trips – but Mitch Joel always has interesting guests and ideas.
Do you have a podcast you enjoy? Please share a link in the comments. Did you enjoy the Hangout with Anna? Please share it with your circles.