Twitter

Using Twitter: Another Look at Sending Automated Direct Messages

About a year and half ago I wrote a post called “Should You Send an Automated DM to New Twitter Followers?” In case you haven’t read it, I was against it. Shortly after I wrote that post, the number of automated direct messages (DMs) I received declined. In fact, for several months I received almost

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Are Large Corporations Beating Small Business At Social Media?

Sometimes I feel like I’m living a slightly schizophrenic life. As a marketing consultant specializing in social media, I spend a large chuck of my life immersed in the online World. I’m connecting with other online experts, and using each of the tools. I’m looking at how other businesses are marketing themselves online. I’m online

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Learn How to Manage Your Company’s Use of Twitter from the Phoenix Suns

Many companies struggle with how to use Twitter effectively within their business. It’s true whether you’re talking about solopreneurs or large corpororations. The following video is an interview with Jeremy McPeek, V.P. Digital of the Phoenix Suns. He talks about how the Suns are using Twitter and he has some good advice. When talking about

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Using Twitter: Four Reasons to Retweet Rather than Copy and Paste

One of the ways to be of value to people who follow you on Twitter is to Tweet interesting things: cool apps, new plug-ins, interesting facts, helpful blog posts. However, it takes time to always be finding interesting information. One way to ensure you have a ready supply of interesting material to pass along to

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6 Steps to Connecting With the Right People on Twitter

Twitter is a wonderful way to stay connected with a wide variety of people, even people you don’t know in the real world. I first learned about Michael Jackson’s death via Twitter, all of the latest plugins for WordPress came from Twitter and I can eavesdrop on some interesting conversations. But with so many people

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Tools for managing your social media presence

Once you’re following more than a couple of dozen people online or are using more than two social media sites, it’s worth considering investing the time to learn one of the social media aggregators. This lets you monitor what your connections are saying, track keywords, even make comments or publish content from a single place,

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