Planning and Goal Setting for your small business
2nd quarter check-in April is the beginning of the second quarter of 2013. If you haven’t done so already, now is a good time to check in with yourself and see how you’re doing with your goals for this year. Did you achieve your first quarter goals – financial, list building and others? Yes? Yea! […]
Achieve Your Goals Read More »
How can you reduce decision fatigue when running a business?
Decision fatigue: do you have it? Read More »
To create a 12 month plan, first look at your year by month. Take a piece of paper and divide it into 12 blocks – one for each month. Block out specific programs, services or sales you will be offering and need to promote. For example a coach may be launching a new coaching program
Create Your Marketing Plan Part 2 Read More »
At this time of year, many of my customers are too busy just trying to survive until New Year’s to worry about marketing their business. I suspect this is true for many professionals who provide a service to other businesses. If you find your business is slowing down or even drying up for the next
Make 2013 Your Best Year Ever: Create Your Marketing Plan Part 1 Read More »
I have a confession. While I can be kind and supportive to others, when it comes to myself, I’m a bitch. I expect too much and when I don’t meet my outlandish expectations I beat myself up. If you had a boss treat you the way I treat myself, you’d quit. I’ve had a bad
S#*t Happens or How to Stay on Track Even When Things Go Horribly Wrong Read More »
I’d venture to guess that many if not most small businesses are not up-to-date with their bookkeeping. I know I’m prone to falling behind. If your books are behind, using your bookkeeping to monitor day-to-day activities or to make decisions doesn’t always work. Your data may be a month to a year old. Instead, we
How do you know if your business is succeeding? Read More »
One of the advantages of being a solopreneur or small business is you can change direction faster than a large corporation; there are no committees or layers of management to consult. It’s just you making a decision. However, too many small business owners get used to flying by the seat of their pants when it
Why I Need A Written Marketing Plan Read More »
Wow! It’s April already and I’m sitting here wondering where the first quarter of the year went. Only 9 months left to hit my goals for the year. I find that the beginning of each quarter is a good time to pause for a moment and look at your goals and results so far this
Monitor your goals for Q2 of 2012 Read More »
Marketing is not always something small business owners embrace. For many it’s a necessary evil … like a root canal. You know you need to do it but you don’t have to like it. There are a number of misconceptions people have about marketing that makes it hard for them to get results. In the
Simple Marketing Solutions to Lessen the Pain – Part 1 Read More »
This morning I filled in for a friend at his BNI meeting (Business Networking International) and the “Education Nugget” was about measuring. The point is, you don’t know how you’re doing, nor can you improve, until you can measure it. And you can’t make smart decisions about your business unless you measure what you’re doing.
Are you measuring your business success? Read More »