Business Basics

Business Basics to run your small business

Noticing Trends + Taking Action = Marketing Success

Sometimes just noticing trends in the market and realizing they apply to you is the first step to creating a successful (and profitable) marketing campaign. Bed & breakfast owner Marsha Barrow is a prime example of this. By recognizing a trend in the market and taking action she made an important impact on her bottom […]

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Post-It Note-itise: How One Entrepreneur Deals with Her ADD

Last week I was watching a documentary about living with ADD. There was one scene where the hosts were standing next to a large wall entirely covered with Post-It Notes. I nearly fell off my chair laughing because as you can see, I completely relate to that particular symptom of ADD. Here’s how Post-It Note-itise

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Using a Mastermind For Your Business – Part 2 – How to choose members

Yesterday I wrote about the benefits of being part of a mastermind group. However, any mastermind is only as strong as its members. So if you are creating (or joining an existing group) choose wisely. How many? Unfortunately, there is no hard and fast rule about what’s the optimum number for a successful mastermind group.

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Using a Mastermind For Your Business

If you’ve been in business for more than five minutes you’ve probably heard the term mastermind. Many online programs, courses and mentoring programs call themselves mastermind groups. And while these programs may be useful, informative and help you grow your business, they are usually not true mastermind groups. So what is a mastermind? It is

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