Writing a blog can be a challenge sometimes – how do I keep coming up with topics to write about? In fact, that’s one of the top reasons I hear from clients about why they don’t blog. And yes, I do have that challenge myself some days. However, I don’t (usually) let it stop me. […]
Seven Ways to Get New Topics to Blog About Read More »
Blogging and article writing are wonderful marketing tools, particularly for people who are selling their expertise and not a product. It’s a great way to showcase your knowledge. They are also fabulous for SEO (search engine optimization). If you’re blogging regularly, you have new content for Google to index. By automating sharing your posts with
Blog Marketing – 7 Tips to Overcome Writer’s Block Read More »
Two years and 313 blog posts later, I’m proud to say The Baby Boomer Entrepreneur is still alive and kicking. I’ve done the math, and that works out to an average of three blog posts a week. I didn’t know I had it in me. Seriously! I am a writer, but I’ve never sustained a
Happy Birthday to Me or The Baby Boomer Entrepreneur is Two! Read More »
One of the great things about going to an event like Podcamp London is coming away with links to amazing tools that I had never heard of before. The first tool mentioned is one I’ve already been using. For editing out long pauses, sneezes and coughs and any other touch-ups to my audio, I’ve been
Some Free and Cheap Tools For Creating a Podcast or Teleseminar Recording Read More »
By Ted Demopoulos Podcasts are a great way to help promote your business by showcasing your expertise, spreading the word about your company, products, and services, building community with your target market, and more. Here are 5 unconventional tips to help you along your way. 1) Sponsor a podcast whose audience fits your target demographic.
Podcasting For Business – 5 Unconventional Tips Read More »
Before you head out and start recording your own podcasts, you should spend some time listening to what other podcasters are doing. If you don’t have an iPod, don’t worry. You don’t need to head out and buy one. If you are running Windows on your computer, Windows Media Player should be able to play
What is a Podcast and Why Not Knowing Can Hurt Your Business – Part 3 Read More »
Yesterday I explained what a podcast is. So how do you use a podcast as a small business marketing tool? Here are some suggestions: Offer news, updates and insights about your industry. Try interviewing industry experts, particularly ones not from your company. Explain how new technology will impact your customers. Warn them of legislative changes.
What is a Podcast and Why Not Knowing Can Hurt Your Business – Part 2 Read More »
While those under 40 tend to embrace podcasting whole heartedly, that’s not necessarily true of the baby boomer crowd. In fact, if an informal poll of people I meet at networking events is at all accurate, the majority of baby boomers haven’t ventured into the world of podcasting at all – in fact, most have
What is a Podcast and Why Not Knowing Can Hurt Your Business – Part 1 Read More »