Posts about social media marketing including LinkedIn, Facebook, Instagram and other social media sites. I particularly speak about using social media for coaches, consultants, course creators and other heart centered entrepreneurs.
If you’ve ever sat down to edit a video and thought, “There has to be an easier way,”—you’re absolutely right. That’s why I wrote this blog post: to show you video editing with Descript, an A.I. assisted video editing tool. For a long time, I used Camtasia for all my video editing. I liked it, […]
How I Use Descript to Save Hours Repurposing Videos (Without Losing My Mind) Read More »
One of the most common questions I get asked by business owners is: “How long should my marketing videos be?” And while I wish I had a simple, one-size-fits-all answer… the truth is, it depends. But before we get to the “how long,” let’s talk about why video length actually matters. Why Video Length Matters
How Long Should Your Marketing Videos Be? (Spoiler: It Depends) Read More »
Did you know that 60% of marketers avoid video marketing because they think it’s too time-consuming, too expensive, or just not for them? The truth? Video is one of the fastest ways to build trust, attract clients, and grow your business—when you do it right. But if you’ve been holding back because of something you
If the thought of hitting “record” makes your palms sweat, don’t worry—you’re not alone. Getting comfortable on camera is like training for a marathon. You don’t start by running 26 miles; you start small and build your way up. This approach hit home for me recently when I injured my leg. I went from walking
Nervous About Being On Camera? Start Building Your Video Muscles Now Read More »
Creating engaging and effective video content can be a daunting task, especially if you’re always scrambling at the last minute to decide what to talk about. My latest video, “What Videos Should You Create This March,” addresses this challenge head-on, offering practical advice for planning a successful video content strategy this month. Plan and Schedule
Video has emerged as a pivotal tool for online coaches, course creators, and entrepreneurs. Andrea Stenberg’s insightful session, “Unleash Your Business Potential With Video Mastery,” offers a treasure trove of strategies for harnessing the power of video to elevate your business. This blog post delves into the key takeaways from Andrea’s expertise, providing actionable insights for anyone looking to leverage video in their digital marketing strategy.
Live videos are a great way to increase your visibility while building the know, like & trust factor with your audience. But how long should these videos be? I get asked that question every time I speak to coaches, course creators and any groups of entrepreneurs thinking about making videos. The answer is “it depends”.
How Long Should Your Live Video Be? Read More »
Going live helps you gain visibility, show off your expertise and generate leads for your business.
But only if people actually watch your videos! Are you making these mistakes that are making people click away?
Live Video Intro Mistakes That Cost Views Read More »
While content is the most important part, choosing the right background for your videos makes a big difference. The goal is to make YOU, not your background, the star of your videos. If you’re a coach, consultant or other small business owner making occasional videos as part of your marketing, you probably don’t have the
Choosing a Background For Your Videos Read More »
Should coaches, consultants and other small business owners try marketing with YouTube Shorts? While jury is still out on the definitive answer to that question, there are some compelling reasons why now might be the time to start marketing with YouTube Shorts. What are YouTube Shorts? Before I answer whether you should be marketing with
Marketing With YouTube Shorts: Should You Try It? Read More »