Posts about social media marketing including LinkedIn, Facebook, Instagram and other social media sites. I particularly speak about using social media for coaches, consultants, course creators and other heart centered entrepreneurs.
Coming up with content ideas for Instagram, Facebook (or whatever social media platform you use) can sometimes be challenging. You’re busy running your business then suddenly you need to be creative for your social media too. I created a list of fun made-up holidays in August to inspire you (scroll down to see the full […]
Content Ideas for Instagram August 2021: And how to use them. Read More »
Why does it matter if you make your feed uniquely you? If you’re using Facebook & Instagram to market yourself and your business you need to stand out from all the other people and businesses posting. And particularly you want to stand out from all the other people who do what you do, ie your
How to Make Your Facebook and Instagram Feed Uniquely You Read More »
One of the easiest ways to improve your videos is to use a tripod. It stabilizes the camera so the video isn’t jumping around. You can set up the shot so the background doesn’t distract from the subject. And you can focus on what to say without worrying about holding your arm steady. But what
How to Shoot Video Without a Tripod Read More »
One way to instantly make better quality videos is to have great lighting. But you don’t need to buy expensive lighting equipment to make your videos look good. There are lots of ways to use natural light to get better results. Getting outside on an overcast day makes for great videos. You don’t have harsh
How to Light Your Videos – A Low Cost Guide For Beginners Read More »
What are hashtags? They started on Twitter and have spread to just about every social network. But it’s on Instagram where hashtags are most important. Baseball fan? Search #bluejays to find posts about my beloved Toronto Blue Jays. Love knitting? Search #knittingmom or #knittingpatterns. On Instagram hashtags are searchable. People search hashtags to find posts
What Are Hashtags and Why Are They Important On Instagram? Read More »
We are at a unique point in time when it comes to video marketing. While YouTube has been around for years and there are businesses and brands who dominate that platform, if you jump onto video for Facebook, Instagram, LinkedIn or other platforms you still have a chance to be part of the bleeding edge
7 Reasons to Start Video Marketing Today Read More »
Factors That Impact the Success of Your Facebook Ads Campaign Is it worth boosting a post on Facebook? I get that question a lot. It’s easy to spend a lot of money on Facebook ads. If you’re not careful you can quickly spend hundreds or even thousands of dollars with little to show for it.
Are Facebook Ads Worth the Money? Read More »
In a time of selfies and TMI posting, a lot of entrepreneurs are still shying away from showing themselves on social media. I get it. I hate being on camera. In my head I’m still 23 but when I’m on camera I can’t deny I’m in my 50s.Grey hair, wrinkles, extra pounds and all. I
Are you missing from your social media? Read More »
Creating content for sharing on social media can be time-consuming and mentally draining. That’s why it is so important to find ways to reuse or repurpose your content. After all, if you can take one idea or one piece of content and share it all across the web multiple times and in multiple ways it’s
Repurpose Your Blog Posts to Save Time and Expand Your Reach Read More »
Why should you Get Personal with you social media posts? People want to do business with people they know, like and trust. Showing off your expertise isn’t enough. You need to give your followers a chance to get to know the person behind the business. What does that look like? You need to Get Personal.
Get Personal with Your Social Media Posts Read More »