Scheduling a Live Video takes time. You need to choose a topic, create a great title, plan your content and then actually go live.
Naturally, if you’re trying to use Live Videos to get new clients you want to make sure you schedule your Live Videos at the best time so you get the most viewers.
But when’s the best time to go live? The answer may surprise you.
Read More→We are at a unique point in time when it comes to video marketing. While YouTube has been around for years and there are businesses and brands who dominate that platform, if you jump onto video for Facebook, Instagram, LinkedIn or other platforms you still have a chance to be part of the bleeding edge of video marketing.
Don’t believe me?
Here are 7 reasons why NOW is the time for you to get your business on video.
According to Aberdeen Group, brands that use video marketing grow their revenue 49 percent faster than companies that don’t. Businesses using video get a 27% higher click-through rate and 34% higher web conversion rates, compared to businesses not using video.
Read More→In the above video I discuss the reasons why you might want to download your LinkedIn connections then I walk you through how to actually do it.
However, after completing the video I realized that I left out a couple of important pieces of information.
In addition to the reasons I give in the video about why you might want to download your LinkedIn connections, here is a fourth reason. Read More→
If you’ve been reading this blog for a while, you probably already know that I’m mostly an open networker – I accept invitations even from people I don’t know. However, that doesn’t mean I want to randomly build my network with anyone and everyone. I want to connect with people who are truly interested in building relationships.
As my LinkedIn network grows, I’m beginning to become more selective about who I add to my network because I want to know who these people are. I’m becoming increasingly annoyed by people who send me invitations to connect who have obviously not taken the time to even peruse my profile.
On the other hand, I don’t want to miss opportunities to meet interesting and valuable contacts. Some of my closest business connections are people I “met” online and have never met in person
So how do I choose which invitations to accept and which to archive? When trying to determine my own personal LinkedIn connection policy, I asked my network for advice. Read More→
Many people consider LinkedIn as an online version of their resume. If you’re a business owner or consultant and you’re thinking about LinkedIn this way you are missing out on a powerful opportunity to grow and gain new clients.
I asked some people in my network how they’re using LinkedIn. Here are their answers:
I’ve been on LinkedIn for over 10 years, but didn’t start to really get any value out of it until I joined some groups specific to my target audience. I now have the opportunity to network with potential clients and referral sources on a daily and weekly basis.
Janet Barclay, www.OrganizedAssistant.com
I love LinkedIn. First, I positioned myself for success. Second I reached out to others to connect. Finally, I have made sure I keep in touch with my connections. My actions have resulted in having people come to me and wanting to be my client, speaking opportunities, interview and joint venture opportunities.
Kare Anderson, Helping Women Entrepreneurs Position Themselves As The Authority In Their Industry
By far the feature on LinkedIn that has, and continues, to help me build my business is hosting my own group, Adventures in Visibility for Authors and Entrepreneurs. Having the opportunity to interact, discuss and share content with people who have chosen to be in the group, automatically accelerates our relationship and has generated new clients over time.
Denise Wakeman, Adventures in Visibility for Authors & Entrepreneurs
LinkedIn allows me to see what people are posting about to give me insights into their business needs. As a result, I am able to follow up and close sales worth thousands.
Susan Varty, HeadStart Social Inc.
One of my favourite tips is to invite my connections for a “virtual cup of coffee”. We get on the phone, Skype, Google Hangout and just get to know each other. I don’t try to pitch to them – it’s just an opportunity to learn about them and their business. And of course, it gives them a chance to get to know me.
These virtual cup of coffee meetings have lead to great business relationships – guest spots on webinars, cross promotional opportunities, referrals and new business. It is one of the best marketing tools I have.
Andrea Stenberg, 4 Ways to Quickly Get More Clients From Social Media
How about you? How do you use LinkedIn? Please leave a comment and share your best tips.
