LinkedIn Hotseat: Growing Your Business with LinkedIn
LinkedIn is more than an online resume. Join me at 2 p.m. eastern on November 4th for this live call, or watch the replay here.
LinkedIn Hotseat: Growing Your Business with LinkedIn Read More »
LinkedIn is more than an online resume. Join me at 2 p.m. eastern on November 4th for this live call, or watch the replay here.
LinkedIn Hotseat: Growing Your Business with LinkedIn Read More »
All else being equal, people prefer to do business with people they know, like and trust. That’s why you need to keep this in mind in your marketing. It’s the reason things like blogging, podcasts and videos work as marketing tools. You position yourself as an expert, give potential clients a chance to see how you
Know, Like and Trust in Your Marketing Read More »
Would you like your bio to go from flat and boring to enticing and exciting? Today I want to talk about your bio. Whether it’s your LinkedIn profile, the “About” section on your Facebook page, the “About” section on your website or maybe it’s the intro when you speak at the local group, if you’re
How to Create A Better Bio Read More »
YouTube is rolling out a new feature called “Cards”. This feature lets you add a graphical call to action on your videos. In fact, you can have up to five cards per video. And yes, the cards are clickable. One of the things that makes these great is you can create an “evergreen” video but
Video Marketing – YouTube Cards Read More »
Mark Satterfield says, “Businesses don’t fail because of poor products or services. They fail because of a shortage of customers. And that occurs because they lack a consistent marketing strategy.” I agree. I see tons of entrepreneurs who are extremely talented, smart offer fabulous products or services and yet they’re struggling because marketing is hard
Create a Marketing Plan in One Week Read More »
In another episode of The Baby Boomer Entrepreneur t.v. I had the pleasure of interviewing best-selling author Sharon Lechter about her new book Think and Grow Rich for Women: Using Your Power to Create Success and Significance. In this book Sharon includes the same chapters as Napoleon Hill did in his classic original. However, she
Think & Grow Rich for Women with Sharon Lechter Read More »
What’s the secret to creating a powerful LinkedIn profile that gets found? Completing the Summary section. I think the Summary section is possibly the most important part of your LinkedIn profile. It’s one place where you can really show off your personality – give people a taste of who you are. Also, you may not
Create a better LinkedIn profile to get found more often Read More »
What is a podcast you ask? It is simply an internet radio show. You can find them on iTunes, Blog Talk Radio or Stitcher to name a few. In a busy world, podcasts are a great way to consume information or entertainment. I have several podcasts that I subscribe to on my phone and on
How to create an “Engaging” Podcast Read More »
In my very first Google+ “Hangout on Air” I interviewed Dina Eisenberg about using Google Plus. During our discussion I asked Dina about using Google Plus for connecting, networking and marketing. We discuss growing your connections; Circles, shared Circles and Circle management; Communities; managing your time on social media and more.
Talking about Google Plus with Dina Eisenberg Read More »
You have one chance to make a first impression. That’s why Cynthia Sanchez of OhSoPinteresting.com suggests we change the cover on our Pinterest boards. Pinterest is such a visual medium that if you want to attract followers, even the covers of your boards need to be appealing. Choosing an image that reflects the content of the
Pinterest Tips: How to Change a Board Cover Read More »